Marketer / Designer / Musician
Transient

Branding

One can tend to "geek out" on a particular subject if they know enough about it. Branding a product or a service is one of those things that I absolutely love working with. What is the message? What is the goal? How will the logo evoke that message and goal? How will the website tie into the print material? What about trade shows or conferences? If someone is using a powerpoint slide, how will the brand come across? What is the marketing message in an email? What social aspects should we approach?

All of these questions provide a challenge that I love to tackle. Coming up with the solution to this challenge is perhaps my favorite time to "geek out."

Skills used: Branding, Color Theory, Web Design, Logo Design